Famous Ghanaian rapper, Sarkodie, has acknowledged that Nigerian artists take pleasure in lots of monetary help from billionaires and enterprise executives within the nation, in contrast to their Ghanaian counterparts.
Speaking in a current episode of the When We Sit podcast, the Azonto crooner stated Ghanaian artists usually do music on their very own with none monetary help from fellow Ghanaians.
He stated Nigerian businessmen love supporting and investing in abilities, which give Nigerian artists monetary benefit in Africa.
“What Ghanaian artists do is natural. I give a marketing strategy, even with that it’s laborious to get some individuals to return in. But in Nigeria, I feel they take lots of threat, many of the wealthy individuals with cash, take lots of threat to place their individuals on. If I breakdown what it takes to do the O2 Arena, you’ll freak out, however then we nonetheless must do it,” he stated.
He recalled assembly Nigerian billionaire, Tony Elumelu, and being shocked by the quantity he instructed him he was investing in a Nigerian artist, whom he believes is the way forward for Afrobeats.
