Headies Award founder, Ayo Animashaun, has taken a dig at Nigerian artistes for his or her obsession with international awards.
In a collection of social media posts, he vented over how they rush to submit entries to international award our bodies that don’t even care about them and proudly put up about it, however received’t undergo the Headies, but complain about not being nominated.
He mentioned so long as those that profit from the Headies admire it, the artistes see causes in taking it to the moon, and their sponsors see the imaginative and prescient, they’ll stand firmly by their choices.
Animashaun famous how everyone seems to be entitled to an opinion, however not each opinion carries equal weight.
“Tom, Dick, and Harry will submit entries to international award our bodies that don’t even care about them and proudly put up about it.
“But these identical individuals received’t submit their entries to the Headies, but they’ll complain about not being nominated.
Funny!!!
“As lengthy as those that profit from what we do perceive and admire it, the artistes perceive why taking The Headies to the moon typically is the appropriate transfer, and our sponsors see the imaginative and prescient, we are able to stand firmly by our choices. Everyone is entitled to an opinion, however not each opinion carries equal weight.
“Posterity will likely be form to those that see prospects earlier than they turn into apparent. I’ve attended the Grammys earlier than, and folks I met in LA didn’t even know the ceremony was taking place.
Meanwhile, everybody again dwelling knew about it.
“Why is it no massive deal when a prime US artist publicly boycotts the Grammys, but it turns into a significant controversy when a Nigerian artiste can’t attend The Headies for a authentic motive?
“Ten toxīcity and negativity we direct at our own institutions are troubling.
Why do we often receive our strongest support and warmest reception abroad?
And why does the support from our own people seem to grow once we take what we do beyond our shores?”
In 2024, the Headies award doubled down on the downplay of Nigerian artists on the Grammy Awards.
There was outrage on social media after no Nigerian artist received any awards on the 2024 Grammys. Burna Boy who scored 4 nominations misplaced all of them to his rivals. Similarly, Davido misplaced his 3 Grammy nominations. Asake, Ayra Starr, and Olamide additionally misplaced their awards.
Reacting to their loss, Headies had quoted a tweet saying that the Headies ought to turn into the go-to award for Nigerians.
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